Dixie Huey Bio & Background
- Dixie Huey has successfully guided over 80 epicurean businesses ranging from smaller family-owned ventures to international corporations. Her depth of expertise and strategic focus provide valuable insight on the need for measurable return on marketing investment. She approaches marketing projects through the lens of a management consultant, working with clients to identify strengths and challenges, creating a plan of action and overseeing or implementing it to achieve results. Integrity, expertise, proactive communication, and focus on solutions and process improvement are her guiding business principles.
Huey’s work has appeared on the History Channel's "Modern Marvels"; the Today Show; on numerous radio segments; and in most major epicurean and lifestyle publications in the U.S. Within her 17 years of industry experience, Huey has worked as a buyer, media relations manager, marketing director, educator and traveled extensively to world wine regions. She has also been a conference panelist, business writer and competition judge.
Before founding Trellis Growth Partners, Huey served as Director of Marketing & Communications for Premium Port Wines, the North American importer for the Symington Family Estates of Portugal, the largest family-owned grower and leading exporter of premium Port worldwide. Prior to representing the Symington Family, she managed public relations for Diageo Chateau & Estate Wines, a subsidiary of the world’s premier drinks business. As senior account executive at Calhoun & Company, she provided counsel to Joseph Phelps, Louis Bernard, E. & J. Gallo, Kim Crawford, JUSTIN, and Calera, among others.
Born in North Carolina, she was graduated cum laude with a BA in psychology and a minor in French from Duke University. While at Duke she spent a semester studying at La Sorbonne in Paris -- it was there that her interest in all things epicurean flourished. When she is not thinking about business, Huey enjoys spending time with her friends and family, playing with her Newfoundland, being outside for fresh air and exercise, writing, cooking, and traveling.