I recently attended the 5th Wine Industry Technology Symposium in Napa. There was much discussion about social media, which was also the case at the February Oregon Wine Symposium. Social media can be a useful form of communication to engage customers, inform them of special events and winery news, and monitor what's being said about your brand.
I was recently invited to taste Pinot Gris on Katherine Cole's Mix panel. The Cloudline and Ponzi were my personal favorites. Visit here to read her full article.
On Tuesday I had the pleasure of being interviewed by Laura Lawson of WineCrush radio. We discussed my June 2009 article for Wines & Vines regarding common mistakes new wineries make. Click here to listen her show. This episode also features Rob McMillan of Silicon Valley Bank.
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